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Ford Lightning Truck Launch: Here’s What We Know

The EV market has recently exploded with interest leaving every automaker to run out and throw their own example into the hat of options. While Ford has long maintained bragging rights as the number one truck on the road fit for the working man and one of white-collar roots, it is only fitting that they developed their own electric truck to corner yet another area of the vehicle market. Does Ford have what it takes to do it again? They say lightning does not strike twice in the same place, but Ford begs to differ with the thought and design bestowed upon their definition of an electric pickup truck. So, when it comes to the Ford Lightning Truck Launch: Here’s what we know. It's going to be huge!

Setting Sites on the Exterior
Ford Lightning Truck Launch: Here’s What We KnowWith the Ford Lightning Truck Launch: Here’s What We Know about the outside. It will mimic the tried-and-true F-150 and hold a boxy front grille. The headlights will be the jump out and grab you factor as they float on the front end and relate to a horizontal light bar that mimics Kit from the old Nightrider series. The rear taillights will travel across the tailgate providing illumination excellence all while formulating a distinctive look to the Lightning itself. From here, the vehicle will be adorned much like the F-150 itself. This proves quite interesting as Ford recognizes the pitfalls associated with the EV market. Sharp edges with abrupt stops are harsh on the eyes and have been a contributing factor in diminished interest in EVS, until now. Capitalizing on a design that has seen great praise and appreciation by F-150 lovers, Ford focused on gaining that same standard of approval by modeling the Lightning much in the same light. From a few miles away, one might very well recognize a Ford truck approaching, but whether it is gas-burning or electric might not be determined until after it passes. 

Ford Lightning Truck Launch: Here’s What We Know About the Interior

The Ford Lightning honors the F-150 on the outside and will continue the same theme inside, but with some noticeable changes. The dashboard is designed to bring the technology to the driver and the dashboard will be designed around a grand-sized touchscreen that serves as the central hub of vehicular communications. While large buttons are a remnant of the past, Ford embraces touch commands but keeps the comfortable seating that has always accompanied the traditional Ford truck. The Lightning truly reigns as a celebration of history and the future in one package. 

No Compromise in Power

The vehicle’s power capability is a huge concern in the Ford Lightning Truck Launch: Here’s what we know, drivers will not be disappointed. With two electric motors and all-wheel drive, the Lightning will provide 426 horsepower with the standard battery pack. The extended life pack grants 563 horsepower which might seem impossible but is very much a welcomed reality. The Lightning continues to shock truck enthusiasts with its 10,000-pound towing capacity and 775 pounds-feet of tree yanking torque. The numbers add up to solve the equation and yield a favorable answer. The Lightning is more than capable of being a work truck as well as a show truck. 

Superior in Safety
Ford Lightning Truck Launch: Here’s What We Know
The 2023 Lightning continues to win over the masses. Comfort, style, and performance all prove to meet Ford's reputation. Additionally, the safety features accomplish the same feat. Ford will be outfitting the new Lightning with CoPilot360 2.0 suite for the absolute best in safety performance. This dictates the vehicle being equipped with pedestrian detection and automatic emergency braking. Keeping it between the lines is a cinch with lane-keeping assist. Rear cross-traffic alert provides an incredible vantage point to view behind the vehicle while blind-spot monitoring ensures lane-changing ease. To learn more about the 2023 Ford Lightning, contact Baldwin Lincoln at 1730 N Hwy 190 Covington, LA 70433.