The 2023 Lincoln Aviator Takes on the Competition

In the world of luxury SUVs, there's always a fierce battle for supremacy, and the year 2023 is no different. Today, we'll delve into the exciting matchup between two titans of the road: the 2023 BMW X7 and the 2023 Lincoln Aviator. Buckle up, because the Aviator is ready to take flight and redefine your expectations of luxury on the road.

A Refreshed X7 Takes on the Aviator
Let's start with the BMW X7, which has undergone a mid-cycle refresh for 2023. The xDrive40i, featuring a 3.0L turbocharged inline-6 mild-hybrid system, now boasts an impressive 40-horsepower increase. Inside, BMW has introduced a new curved information display and their iDrive 8 infotainment system. However, the most noticeable change comes in the form of a redesigned front fascia. It seems BMW has gone in a different direction from the seductive allure of the Aviator. But before we dive into the specifics, it's worth noting that the entry-level X7 starts at a whopping $24,500 more than the Aviator. Plus, many features that come standard on the Aviator will cost you extra with the X7. So, while style is a matter of personal preference, the Aviator's value proposition might be the ultimate deciding factor.

Power: Aviator Takes the Lead

When it comes to performance, the BMW X7 xDrive40i falls short of the standard set by the Aviator. The X7's turbocharged 3.0L inline-6 cylinder mild-hybrid engine delivers 25 horsepower and 32 lb.-ft. of torque less than the Aviator's Twin-Turbocharged 3.0L V6 engine, which boasts 400 horsepower and 415 lb.-ft. of torque.

But the differences don't end there. Even the X7's optional "performance" M60i 4.4L TwinPower Turbo V8, with 29 more horsepower, can't match the Aviator's advanced plug-in hybrid powertrain. The Aviator Grand Touring, with its plug-in hybrid setup, roars to life with an impressive 494 horsepower and a colossal 630 lb.-ft. of torque. To top it off, the X7 M60i starts at nearly $34,000 more than the Aviator Grand Touring, making the Aviator a clear choice for power and affordability.

Comfort Redefined: Aviator Takes the Lead Again

Luxury isn't just about power; it's also about comfort and the overall driving experience. In this department, the Aviator stands tall. The X7 offers up to 20-way adjustable front seats with massage, which is certainly impressive. However, the Aviator takes things up a notch with the Perfect Position front seats, boasting a jaw-dropping 30-way power adjustment and Active Motion massage. When it comes to pampering you on the road, the Aviator truly excels.

Choice Matters: Aviator Offers More

When it comes to drivetrain options, both the X7 and Aviator offer the benefits of all-wheel drive (AWD). However, the Aviator goes a step further by providing the choice of rear-wheel drive (RWD) for clients who prefer it. Flexibility is the name of the game with the Aviator.

No Extra Cost for Luxury: Aviator Wins Again

If you're considering second-row captain's chairs for added comfort, the Aviator makes it easy. These come standard, without any extra charge. In contrast, BMW X7 buyers will need to shell out an additional $850 for this luxury. Plus, the Aviator lets you choose between second-row captain's chairs and a second-row bench seat to cater to your personal needs at no extra cost.

In conclusion, the 2023 Lincoln Aviator shines brightly in this competition. It combines power, comfort, flexibility, and affordability in a way that leaves the BMW X7 trailing behind. The Aviator is more than just an SUV; it's an experience that redefines luxury for the modern driver. So, when you're in the market for a luxury SUV in 2023, make sure to take the Aviator for a test drive and experience the future of automotive luxury.

To learn more about the 2023 Lincoln Aviator or view our inventory, contact Baldwin Lincoln at 1730 N Hwy 190 Covington, LA 70433. Proudly serving the community since 1950.